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Revamping a Generic EDM Festival Poster: A Complete Design Transformation
In the world of design, the challenge of transforming something ordinary into extraordinary is what fuels our creativity. Today, we embark on an exciting journey to revitalize a generic poster for an Electronic Dance Music (EDM) festival. The original design, sourced from a free platform, lacked the vibrancy and allure typically associated with the pulsating energy of EDM festivals. It suffered from cluttered typography, a lack of focal point, and failed to scream “Rave” or “Dance Music Festival.” Our goal? To turn this bland design into a visually stimulating poster that captures the essence of EDM culture.
Identifying the Flaws and Setting the Stage for Transformation
The first step in our design overhaul was to critique the existing poster. The typography was disorganized, and the design lacked a clear focal point, making it hard to capture the viewer’s attention. However, the border effect had potential. With these observations in mind, it was time to start afresh. Deleting everything and returning to a blank canvas allowed for unrestricted creativity. The decision to work between Illustrator and Photoshop promised a fascinating blend of tools and effects for this redesign.
Creating a Vibrant Typography with a Modern Dance Music Vibe
Typography plays a crucial role in poster design, especially for an event that thrives on excitement and energy. Opting for a dynamic typeface that resonates with the EDM theme was essential. The choice to simplify the DJ’s name without the typical “DJ” prefix emphasized a modern, sleek approach. The introduction of contrasting fonts and strategic text placement began to infuse life into the poster, setting a vibrant tone for the design.
Introducing 3D Elements for a Focal Point
The use of 3D effects in Adobe Illustrator brought an exciting dimension to the poster. Drawing inspiration from the Panther YouTube channel, known for its innovative design tutorials, the decision to create a 3D “E” as the focal point was both symbolic and visually appealing. This choice not only paid homage to the festival’s name but also subtly nodded to the rave culture. The combination of purple and lime green added a fresh, energetic palette that promised to stand out.
Enhancing the Design with High-Quality Resources
To elevate the design further, incorporating high-quality graphic resources was a game-changer. Platforms like Luminar Neo, Placeit, Dealjumbo, Envato Elements, and GraphicRiver offer a treasure trove of design assets that can add depth and character to any project. Whether it was for unique icons, vibrant backgrounds, or eye-catching fonts, these resources played a pivotal role in transforming the generic poster into a captivating visual story.
Finishing Touches: Bringing the Poster to Life in Photoshop
The final phase of the redesign took place in Photoshop, where the 3D “E” and the meticulously crafted graphics were brought together. Adjusting the document to RGB ensured the colors were as vibrant on screen as they would be in the rave environment. The strategic use of lime green against a jet-black background, along with carefully placed information and engaging typography, created a cohesive and striking design. The poster now not only captured the essence of an EDM festival but also stood as a testament to innovative design techniques.
Conclusion: A Design Ready to Rave
Comparing the original poster to the revamped design highlights a transformation that goes beyond aesthetics. It encapsulates the spirit of EDM culture, promising excitement and a memorable experience. This redesign journey showcases the power of creativity, strategic planning, and the effective use of design tools and resources. For anyone looking to breathe new life into their design projects, remember that with the right approach, even the most generic template can be turned into a masterpiece.
Timestamps
0:00 The Redesign Challenge
0:16 Setting Up The Canvas
1:40 Creating Graphic #1
6:40 3D Inspiration
7:15 Starting The 3D Focal Point
10:35 Lighting Effects
11:11 Animate Vectors
13:54 Applying Graphics Onto The 3D Shape
14:47 Creating The 2nd Graphic
17:12 Applying Graphic #2
17:53 Bringing Everything Into Photoshop
24:46 Lighting & Blend Modes
27:40 Final Thought
@SatoriGraphics
Did you prefer the redesign or the original?
@onemanarmy4744
brother, can you please suggest to me from which playlist I need to start on your channel, I already watched basic Adobe Illustrator tutorials, and now I can create any logo or design, like a copycat. but I want to polish my skills, and learn more in-depth principles and theories, can you please suggest, a playlist.
@onemanarmy4744
waiting for your reply
@aminoamino3709
make more these types of video
@guylaineregimbald2914
Nice sample, but why go in Photoshop vs staying in illustrator?
@7bit240
We want this kind of stuff more ❤
@MarcelloCangialosi
Mindblown @5:47. Thank you!
@CursiveWriter
Can you please upload a video on how to make cursive worksheets by using our handwritten letters into fourlines worksheets.
I mean I made all my handwritten letters into jpg image that I want to make as fourlines worksheets
@robertdouble559
First design boring, 2nd one kinda amateur. Like a bad late 1990s wannabee.
@RareGraphic
https://youtu.be/bNjvBDma-GE?si=7-5V0QzOn5qnxrUX
@omerkoc8100
Hello, I just discovered your channel and these videos are very valuable, thank you for offering us such a nice education process free of charge, especially as students. I looked at the videos, follow order, playlists, there is a lot of content and they are all valuable, where to start, I'm at the beginner level. It would be more efficient for me
@KatiE-yv6gk
Loove the redesign, and it does speak to electronic scene!
@taylorfredrickson7750
Overall I like this video and yours is better but It's not fair to call it a "BAD" design.
@Cyanide157
Can you do a typography video, how to make text look good, alignment, layout, color, weight, etc
@shahidkhan.uk88
Doesn't make sense, something like a browser tab and a barcode😂
@MoreCreativeGFX
Thank you so much for sharing this with us
@remkojacobs9309
In the thumbnail the design was good. Your redesign changed the style which is the most important thing for a rave poster I would say. You made a poster for a different rave.
@mubeenthanvi5869
fazoooooollllll
@kiwimay6080
I thought the big purple cheeto was a game controller ;-;
@aminansar5294
Excellent stuff sir. May God bless you more
@evip1261
Amazing video!
@andermalatestaalonso582
Ronaldo not only you've been the best 9 in history but you can also design, and teach! GRAAN
@rubertsmit852
It is so weird, I personally did not see a problem with the original design but when you compare the two it really is like night and day. I absolutely marvel at your ability to spot imperfections in design. Good job!
@dpdp-ct1fg
I love to watch your redesign work, the transformation is incredible. I have so many things to learn.
@derpderp9281
I don't know why but I'm getting splatoon vibes from the new design, maybe the 3d element with the bright green and purple remind me of the game. It really stands out from the original poster, great job!
@karolinaukaszewska6762
Wow damn, the redesign is very cool! Looks totally like a poster for a music festival!
@cesargiovani1838
Yup been to plenty of raves and use to throw them and design my own flyers haha